The Artist

About Mapi

Mapi González is a multidisciplinary artist and creative professional whose work spans textured abstract painting, bold graphic art, visual design, and brand storytelling. Shaped by Venezuelan colors and culture from her foundational years, Spanish passion from her roots, and American work ethic from her professional formation, she carries three worlds in everything she creates.

She holds a B.S. in Engineering from Boston’s Wentworth Institute of Technology (2014), studied art at Boston University, and is a Startup Institute alum in the Marketing and Web Design tracks (2016). She began freelancing that same year and has focused more seriously on abstract art since 2020, channeling that cross-disciplinary background into work that bridges analytical precision with raw creative expression.

Her fine art practice centers on 3D textured paintings — handmade works where layers of paint build physical dimension, creating pieces that shift and transform with changing light. Each painting is a one-of-a-kind original, crafted with an obsessive attention to texture, tone, and composition.

Under the Pimaz name, she explores a completely different artistic frequency — bold colors, graphic forms, and emotionally charged compositions that prove creative range isn’t just a skill, it’s a mindset.

Beyond the canvas, Mapi brings this same visual eye to graphic design, social media content creation, and brand identity. She understands that a brand’s visual identity is its most powerful form of communication, and she builds creative systems that connect audiences to the stories behind the brand.

Beyond design, Mapi specializes in social media content creation and brand storytelling. She has produced hundreds of Instagram posts across beauty, fitness, tech, and luxury brands, managed multi-platform social strategies, and covered live events with same-day content turnaround. She works with AI-enhanced creative tools including Kling, Veo3, and Gemini to push the boundaries of what’s possible in content production. For larger projects, she’s backed by the hireclara.com team for video editing, production support, SEO, go-to-market operations, and AI and IT support.

Based in Madrid · Engineering background · Visual artist · AI-tools proficient · Backed by the hireclara.com team

Mapi González

What I Do

Fine Art

3D textured abstract paintings. One-of-a-kind originals that bring dimension and emotion to any space.

Social Media

Content creation, campaign strategy, and visual storytelling for Instagram and beyond.

Graphic Design

Logos, brand materials, layouts, and visual systems that communicate clearly and beautifully.

Brand Identity

Visual identity development, creative direction, and brand voice that builds lasting connection.

Tools & Tech

Creative Stack

Content Creation

CapCutCanvaAdobe Suite

AI Video & Image

KlingVeo3GeminiNano Banana Pro

Web

ShopifySquarespaceEtsyNext.js

Social

Meta Business SuiteLaterInstagram InsightsYouTubeTikTok

Let’s Work Together

Whether you need original artwork, a creative partner for your brand, or someone to elevate your social media presence — I’d love to connect.

Get in Touch